Rosen/Brown Direct Bags TaylorMade-adidas Golf

Share this article:
TaylorMade-adidas Golf, a wholly owned equipment-making subsidiary of the $6 billion adidas-Solomon, has named Rosen/Brown Direct, Portland, OR, as its direct marketing agency.


The agency seeks to ramp up awareness of Carlsbad, CA-based TaylorMade's new 300 Series golf clubs, including irons, drivers and woods. It has created a national tour comprising two teams of TaylorMade professionals who visit retailers and golf courses to push the new products.


These teams will offer one-on-one fitting sessions each day, supported by digitally recorded swing capture, personalized club matching and professional advice.


This material may not be published, broadcast, rewritten or redistributed in any form without prior authorization. Your use of this website constitutes acceptance of Haymarket Media's Privacy Policy and Terms & Conditions