Rory Sutherland is new Lions Direct chair

Share this article:

Rory Sutherland, vice-chairman of Ogilvy Group UK, has been named chair of the 2007 Direct Lions jury.

Mr. Sutherland will oversee the largest jury in Cannes, the French Riviera resort where the International Advertising Festival each June holds its annual Cannes Lions advertising contest.

The Direct Lions competition was launched in 2002, focusing on direct marketing creative and solutions.

Mr. Sutherland takes over from 2006 Lions Direct jury president Steve Harrison, managing director and creative partner of Harrison Troughton Wunderman, London.

The 41-year-old Mr. Sutherland was educated at Haberdashers' Monmouth School and at Christ's College, Cambridge, England. He joined OgilvyOne as a graduate trainee in 1988. After being fired from the agency's planning department, he moved over to creative in 1990 as a junior copywriter on the American Express, Microsoft and Royal Mail accounts.

Through the years, Mr. Sutherland won numerous promotions and awards. He was named head of copy in 1995 and creative director two years later during which time he worked on the relaunch and restructuring of OgilvyOne.

Mr. Sutherland was promoted to the agency's executive creative director in 2002, becoming vice-chairman of Ogilvy Group in Britain last year.

He is married with twin daughters. Britain's Campaign magazine named him the "Worst Dressed Man in British Advertising."

Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

Rakuten Marketing Moves to a Unified Platform

Rakuten Marketing Moves to a Unified Platform

Omni experience consolidates all channel offerings into a single platform and dashboard to provide better management of the customer funnel.

Hawk Search Widens its Global Reach

Hawk Search Widens its Global Reach

Hawk Search's solution offers support for more than twice as many languages as other site search providers, according to the company.

Candidates Offer Change In The Form of Targeting

Candidates Offer Change In The Form of Targeting

A campaign for Ben Carson raised $2.8 million despite his lack of cooperation.