RMG Connect Buys Direct.com

Share this article:
RMG Connect Worldwide, the relationship marketing agency of WPP Group PLC's JWT shop, bought integrated marketing communications services provider Direct.com for an undisclosed sum.


Founded nine years ago, Direct.com offers direct marketing and consultancy services related to online marketing, technology development and merchandising. Its expertise in the Hispanic markets across Latin and North Americas was another key reason for its acquisition.


Direct.com CEO Lance Lazarus and creative director Douglas Fajardo will report to RMG Connect Worldwide CEO Philip Greenfield in New York.


Share this article:
close

Next Article in Agency

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

Publicis Launches New Digital Agency

Publicis Launches New Digital Agency

Roar, an amalgam of top digital talent from across Publicis Groupe, will be led by Zenith OptiMedia veteran Sean Reardon.

RAPP Names Orlov CEO

RAPP Names Orlov CEO

The Volkswagen marketing executive is a veteran of Wunderman and WPP.

Hawthorne Opens Mobile Unit, Names Digital Director

Hawthorne Opens Mobile Unit, Names Digital Director

Jared Lake moves over from M&C Saatchi Mobile to head the new unit.