Right Media appoints new executives

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Right Media, the founder of a digital media exchange, has appointed Chris Mahl to vice president of sales, Denise Colella to vice president of international operations and Hillary Smith as general counsel.

Mr. Mahl and Ms. Colella will report to Right Media president Christine Hunsicker, while Smith will report to chief financial officer John Roberts.

"These are crucial management roles in our ongoing, aggressive expansion," said Michael Walrath, CEO of Right Media, New York. "We've filled them with three people who are at the top of their respective fields and have proven that they can help to drive that kind of growth."

Chris Mahl will be responsible for expanding Right Media's global sales force. Mr. Mahl was senior vice president of sales at Salesforce.com. Mr. Mahl spent 1991 to 1996 at Oracle in sales and sales management roles covering multiple.

Denise Colella will lead Right Media's international expansion. She served as vice president of product operations at Blackfoot, Inc., where she aided in the company's marketing intelligence platform. From 2004 to 2006 she was a technical operations director for Abacus.

Hillary Smith will oversee Right Media's legal affairs. Most recently, Smith was senior vice president, general counsel and corporate secretary at DoubleClick. Prior to joining DoubleClick, she was a litigation associate at Paul, Weiss, Rifkind, Wharton & Garrison.

"Chris, Denise and Hillary are the right people to help us take advantage of the huge market opportunity we have right now," he said.

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