Richard Fenker

Richard Fenker is founder of Prediction Analytics Inc., Irving, TX. Reach him at rich.fenker@predictioncompany.com.

Most Recent Articles by Richard Fenker

How to reduce direct channel cannibalization when opening retail stores

In a world where two channels - direct sales and retail locations - need to coexist, how do you make the tough decisions about how to grow your retail concept?

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Founded in September 2009, Stirista is an integrated marketing agency that specializes in micro-targeting via traditional and digital channels. Our mission is to help companies, non-profits, and universities alike find new prospects and better understand their existing contacts. We are on the preferred vendor list for a handful of Fortune 500 companies with three of the ten largest companies in the world turning to us for marketing insights. To put it simply, we're young (at least at heart), ambitious, and sometimes impulsive-but always hungry for new ideas.

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Stirista

Founded in September 2009, Stirista is an integrated marketing agency that specializes in ...