Rich Media Software for Product Launches
Eloquent LaunchForce helps companies communicate new product information to globally based employees, partners and customers quickly and cost-effectively. Once the positioning process is completed and support materials are developed, companies can use it to manage their product launches and deliver clear, consistent messages through interactive presentations that incorporate video, audio, slides, demos, text and Q&A sessions.
The McKenna Group has developed a specialized consulting service, LaunchForce Market Infrastructure Development program, for Eloquent LaunchForce customers. The consulting service offers the ability to create, evaluate and reinforce corporate positioning surrounding new product launches and roll-outs.