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 Retail

2012 trends through a branding eye

Howard Belk, Siegel+Gale February 07, 2012

We're a month into the New Year. So, what's in store for major brands in 2012? I have a few predictions.
 

Teenage apparel retailers struggle to integrate across marketing channels

February 01, 2012

Abercrombie & Fitch and American Eagle Outfitters use diverse direct marketing approaches to sell similarly priced apparel to teenagers and young adults.
 

Wal-Mart merges marketing, merchandising

January 30, 2012

Wal-Mart, which last week shook up several of its C-suite positions, is undergoing further reorganization that will integrate the company's merchandising and marketing teams, Wal-Mart president and CEO Bill Simon said in a Jan. 27 statement.
 

JCPenney overhauls marketing, promo strategy

January 25, 2012

JCPenney is getting a new logo and is completely revamping its pricing, branding, promotions, as well as refreshing its stores, the retailer's new CEO Ron Johnson announced Jan. 25.
 

Sam's Club CEO resigns, Wal-Mart promotes four within C-suite

January 20, 2012

Sam's Club president and CEO Brian Cornell will resign his position and be replaced by Rosalind Brewer, president of Wal-Mart U.S. East , effective Feb. 1, Sarah Spencer, Wal-Mart's director of national media relations, confirmed Jan. 20.
 

Old Navy president resigns

January 20, 2012

John Thomson (Tom) Wyatt, president of Gap Inc.'s Old Navy brand, resigned his position in order to become CEO of Portland-based global education company Knowledge Universe-U.S., said John Fread, director of PR at Knowledge Universe.
 

Adobe: Tablet users spend 54% more than smartphone shoppers

January 18, 2012

Tablet users who visited e-commerce websites in 2011 spent 54% more per purchase than smartphone visitors and 21% more than desktop or laptop visitors, according to a Jan. 19 report by Adobe Systems.
 

NRF Big Show closes with advice for CEOs

January 18, 2012

A recent internal survey of CEO turnover conducted by executive recruiter Russell Reynolds Associates found that retail CEOs change jobs 30% more frequently than Fortune 1,000 CEOs in general, said Brenda Malloy, managing director and global retail practice leader of Russell Reynolds Associates, at the closing session of the National Retail Federation's 101st Big Show on Jan. 18.
 

Macy's CMO shares loyalty insights at NRF Big Show

January 16, 2012

Macy's discussed loyalty tactics and shared details about MyMacy's, its consumer-centric collaboration with dunnhumby USA, at the National Retail Federation Big Show on Jan. 16 in New York City.
 

Bill Clinton addresses the NRF Big Show, tells us where he shops

January 16, 2012

Bill Clinton began his keynote at the National Federation's Big Show on Jan. 16 with a joke: "This is a bigger crowd that I usually draw; kind of makes me feel like I'm president again." Chuckles from the crowd.
 

Zappos data breach exposes names, email addresses

January 16, 2012

A criminal accessed Zappos consumer account information, the online retailer said in a Jan. 15 blog post.
 

Holiday sales increase, fall short of expectations

January 13, 2012

Total U.S. retail sales generated an estimated $400.6 billion in December, an increase of 6.5% compared with the same month last year, according to a Jan. 12 report from the U.S. Department of Commerce. Total sales for the 2011 calendar year increased 7.7% to $4.7 trillion compared with the prior year, the report said.
 

Urban Outfitters replaces CEO

January 11, 2012

Urban Outfitters Inc. appointed Richard Hayne CEO after Glen Senk resigned on Jan. 9, the retailer said on Jan. 10.
 

McKinney exec named director of retail and shopper marketing

January 09, 2012

North Carolina-based marketing agency McKinney named VP/account director Jim Reath its director of retail and shopper marketing, an expansion of his current role. He was also promoted to EVP and will have a seat on McKinney's board of directors.
 

Lowe's buys online retailer ATG Stores

December 29, 2011

Home improvement retailer Lowe's acquired online retailer ATG Stores, the company said on Dec. 29. Lowe's spokesperson Karen Cobb said the acquisition closed yesterday afternoon but declined to disclose terms.
 

Study: Christmas Day mobile sales up from last year

December 28, 2011

More than 18% of Christmas Day online traffic was initiated on a mobile device, an 8.4% increase year-over-year, according to an IBM report. Transactions completed on mobile devices also grew, from 5.3% in 2010 to 14.4% in 2011. Christmas Day online sales rose by 16.4% compared with last year's sales figures.
 

Walking thru the PayPal Shopping Showcase

December 19, 2011

PayPal said to visit its Shopping Showcase for a big-picture look at its mobile payment plans.
 

PayPal to launch mobile deals in 2012

December 14, 2011

PayPal will begin to roll out a mobile deals service in the "next few weeks," said PayPal spokesman Anuj Nayar on Dec. 14. The eBay-owned company is partnering with approximately 200 U.S. merchants for the service, which be will opt-in only, he said.
 

Amazon launches promo to lure customers from retail

December 06, 2011

Amazon.com will launch a promotion on Dec. 10 to entice consumers shopping in brick-and-mortar retail stores to purchase products through Amazon at a discount.
 

Q&A: Bill Bass, president, Charming Direct division, Charming Shoppes

December 01, 2011

Bill Bass, president of the Charming 
Direct division of Charming Shoppes, discusses the retailer's digital tactics
 

Delivered: Holiday catalogs

December 01, 2011

What's in our mailbox this month: Holiday catalogs
 

Study: 20% of emails opened on mobile devices

November 30, 2011

More than 20% of emails sent during the first six months of 2011 were opened on mobile devices, according to a study released by email service provider Knotice on Nov. 30.
 

Black Friday, a dark day for mobile retail marketing

November 28, 2011

Forget the sales and traffic stats, retailers missed it on mobile this Black Friday.
 

Moving circulars into the digital age

Jamie Ray, VP of retail, PointRoll November 21, 2011

Digital circulars are important for in-store and online traffic, but they're not as easy as putting a print circular online.
 

Study: Most retailers email inactive subscribers

November 17, 2011

A majority of retailers continue to email subscribers who have been inactive for more than 40 months, according to a study released by email service provider Responsys on Nov. 17.
 

Department of Commerce: E-commerce spending up

November 17, 2011

U.S. retail e-commerce totaled $48.2 billion during the third quarter of 2011, an increase of 13.7% compared with the third quarter of 2010, according to Nov. 17 estimates from the U.S. Census Bureau of the U.S. Department of Commerce.
 

Wal-Mart's revenue up

November 15, 2011

Wal-Mart Stores, Inc. reported on Nov. 15 third-quarter revenue of $110.2 billion, an 8.1% increase compared with the prior year.
 

Sam's Club to launch iPad app

November 11, 2011

Sam's Club will debut an iPad app in the "next few weeks," said Matt Martin, senior marketing manager at the Wal-Mart Stores-owned retailer, during a session at the ad:tech New York conference on Nov. 10.
 

In-store digital upgrades integral to Macy's $400 million renovation

November 01, 2011

Macy's will build interactive store directories, a system to stream live video feeds of Macy's events nationwide, digital product information, an enhanced shoe locator system, new wayfinding signage and a new mobile app to guide customers as they shop.
 

Bring on the holidays! It's time to make your holiday mobile strategy ring the registers

Bryon Morrison, president of wireless practice, The Marketing Arm October 16, 2011

The holiday shopping season is almost here and strategies incorporating mobile marketing can expand your database, reaffirm customer loyalty and usher in new multichannel techniques to make the most of this holiday season.