Responsys to Provide E-Mail Marketing Software to Furniture.com
The online furniture dealer will use the software to develop and deliver opt-in e-mail campaigns.
Sales executives may hold the true keys to multichannel success on a mass scale, says a new Forrester study.
Still too much batch-and-blast and too little real-time personalization, says an SAP e-com exec.
Hungry for growth, the QSR is connecting with millennial customers on and offline.