Response Media Gets Hispanic New Mover Inserts

Share this article:
Response Media Products Inc., Norcross, GA, took management of the SBC Hispanic insert programs.


The SBC Hispanic New Mover insert program consists of 1 million annual insertions that ride along with telephone directories delivered to Hispanic new movers within a week of a new phone line installation. The program costs $80/M.


The SBC Total Market Coverage Hispanic insert program reaches 5 million Hispanics in California and Texas with the delivery of their telephone directories. The program costs $80/M.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

Customer Centricity Is Spurring Marketing-Tech Investments

Customer Centricity Is Spurring Marketing-Tech Investments

A majority of marketers rank customer satisfaction improvements as paramount in the technology investment decisions.

Big, Bold Moves in the C-Suite

Big, Bold Moves in the C-Suite ...

JCPenney appoints Home Depot's Marvin Ellison as CEO; Harte Hanks and JWT add hitting power to their C-level benches

Campaign Comes to the States

Campaign Comes to the States

DMN's UK-based sister publication launches Campaign US