Remedy Acquires Axtive Assets
The Axtive products will provide Remedy, its partners and customers the technology needed to interact with each individual Web-site visitor, whether they are first-time visitors or pre-existing customers.
DataMentors is a full-service provider of data-as-a-service, data management, business intelligence, and campaign ...
Almost 6% more marketers will run a video ad campaign on the social networking site, according to Mixpo.
Tailoring emails to customers' browsing habits generated a 70% increase in mobile email conversion rates.
Research suggests that more than three quarters of U.S. companies could improve the quality of their marketing data.