Relizon to Acquire Epsilon, Create New CRM Unit

Share this article:
The Relizon Company, a document and billing and marketing solutions company, is expected to announce today that it will acquire marketing solutions provider Epsilon.


Financial terms of the agreement were not disclosed


Relizon, Dayton, OH, said the planned acquisition will enhance and expand its customer relationship management capabilities. To augment its document, billing and marketing solutions, Relizon will merge its eCRM Group with Epsilon, creating a business unit with an expanded customer base, more resources and increased growth opportunities.


Epsilon will maintain its brand identity and keep intact its management team. It will change its name to Epsilon, a Relizon Company. Corey V. Torrence, who will continue as president of the expanded Epsilon.


Relizon was created in August 2000 when The Reynolds and Reynolds Co. sold its Information Solutions Group to The Carlyle Group, one of the world's largest private investment companies with more than $13 billion in assets under management.


The Epsilon acquisition would be "the perfect capstone to our first year of successful operation as an independent company," said Rodney A. Hedeen, Relizon's president/CEO. "In the face of a slowing economy, Relizon and Epsilon have both been able to sustain and grow a profitable base of highly satisfied customers. When combined with Epsilon, our fiscal year will close with revenue approaching $1 billion dollars."


Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

Acxiom East?

Acxiom East?

Ogilvy & Mather launches OgilvyAmp, a think tank for data-driven marketers headed by expatriates from Little Rock's best-known data company.

Epicor to Acquire Analytics Provider QuantiSense

Epicor to Acquire Analytics Provider QuantiSense

Retail solutions provider seeks to up its data analytics game for large and midsized retailers.

One Third of Companies Fail to Measure Data Quality ROI

One Third of Companies Fail to Measure Data ...

Twenty percent of companies assume their data quality tools pay off, while another 10% doesn't monitor ROI at all.