Reliant Plans DRTV Campaign

Share this article:
Reliant Interactive Media Corp., Clearwater, FL, said this week that it has acquired the exclusive rights to market the Light and Easy Steaming System through direct response infomercials, the Internet and retail. Reliant said it shot the show for the steaming system and will begin airing it next week. The company plans to use part of the time on the infomercials to direct customers to its Web site. The infomercial is co-hosted by direct response TV veterans Mel Arthur and Sandy Bradley.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Agency

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs: