Redefining Video Marketing
Kickstart your 2012 content marketing strategy with video & social media
Double Online Conversion Rates and ROI with Content Marketing and Video
Thursday, June 26
1:00PM ET/10:00AM PT
Most marketers understand why they should be thinking about content marketing, but many still struggle with how they should be executing this strategy. Content marketing isn't just the written word; video is a rich and meaningful part of a campaign—one that many leading brands and organizations are taking advantage of.
Join Courtney Pierce, Senior Director of Marketing at Brightcove to hear how companies like Oracle, Citrix, Puma and Hugo Boss are utilizing video as a way to drive demand and grow their brands. Whether just getting started with your content marketing strategy or a seasoned expert capitalizing on a myriad of content types, you won't want to miss this informational session.
Courtney Pierce, Sr. Director, Marketing, Brightcove