Red McCombs Media taps StrongMail for e-mail services

Share this article:

Online marketing agency Red McCombs Media has selected e-mail marketing services firm StrongMail Systems Inc. to power its e-mail marketing.

Red McCombs Media will be able to offer its clients StrongMail's e-mail campaign delivery, management and tracking services.

Red McCombs Media, based in Austin, TX, works with companies to customize their advertising with technology and personalization. E-mail marketing is a core component of the agency's suite of advertiser services, with more than five million e-mails sent out each month on behalf of its clients.

StrongMail, Redwood Shores, CA, will assist Red McCombs Media with campaign management tools to create and track dynamic e-mail campaigns, along with e-mail delivery technology.

In addition, StrongMail will help with real-time visibility into delivery rates and detailed bounce reporting for identifying and addressing delivery problems in real time

Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Email Marketing

MyFitnessPal Flexes its Content Marketing Muscle

MyFitnessPal Flexes its Content Marketing Muscle

The health and fitness app enhances its email regimen from four messages to a full-fledged marketing automation program.

Here's an 80-20 Rule for Emailers to Stop Following

Here's an 80-20 Rule for Emailers to Stop ...

Why do four out of five marketers refuse to send abandoned cart emails even though they get 20% conversion rates? We don't know. We're asking you.

Message Systems Networks for Better Deliverability

Message Systems Networks for Better Deliverability

The Adaptive Email Network automatically adjusts users' emails to changes in bounce codes and traffic based on the real-time activity of other users in the system.