RealNetworks, DreamWorks Unite to Provide Clips of Crowe's 'Almost Famous'

Share this article:
RealNetworks Inc., a media-delivery service on the Internet, and DreamWorks Pictures launched a streaming video Web site last week to promote the new Cameron Crowe film "Almost Famous," which opened Friday at The Toronto International Film Festival. The film is set in 1973 and chronicles the coming of age of 15-year-old William, a rock 'n' roll music fan who is inspired by some of the seminal bands of the time.


The collaboration is the first time RealNetworks has teamed with a major motion-picture studio to create, manage and maintain a streaming video Web site to promote the realease of a film. The RealNetworks-DreamWorks site, located at www.almostfamous.com, features exclusive streaming video interviews with Cameron Crowe and "Almost Famous" stars Billy Crudup, Kate Hudson and newcomer Patrick Fugit, as well as minitrailers of the film, behind-the-scenes footage, and full-length songs from the film's fictitious band, Stillwater.


The "Almost Famous" Web site is an extension of RealNetworks' successful Film.com site, whose Top Ten Clicks feature highlights popular movie trailers, films, routines, comedians, and even reviews by children.
Share this article:
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Good Descriptions Rate More Than Good Reviews

Good Descriptions Rate More Than Good Reviews

Price still rules as an online purchase influencer, says a new survey, but basic brand assets should not be ignored in online product presentations.

For CMOs, A Tale of Two Situations

For CMOs, A Tale of Two Situations

A survey of 525 chief marketers finds them voyaging between digital discovery and digital deliverance, riding out turbulent trends to positions of newfound respect.

Is Native Advertising an Evolution or a Mutation?

Is Native Advertising an Evolution or a Mutation?

Was there truth to John Oliver's rant or was the comedic host unfair in his admonishments?