Raritan Goes With MDB
Raritan Computer Inc., maker of keyboard, video and mouse equipment, named MDB Communications, Washington, as its branding agency.MDB will create a brand strategy and implement a campaign for Raritan's Paragon line. The media plan covers e-mail, direct mail, print ads, Web site redesign and tradeshow graphics.
MDB clients include Fannie Mae, Equant, Kiplinger, National Geographic and the National School Boards Association. It also undertakes pro bono work for The Partnership for a Drug-Free America and Samaritan Inns for the Homeless.
