Rapp-Collins to Take Over Adobe Systems Management
The assignment includes upgrade, lead-generation and cross-selling programs. Adobe cited the agency's worldwide capabilities as one of the determining factors in its decision to award it the work.
Experts recommend where marketers should focus their learning next year—everything from mobile to predictive analytics and from integration to partnership make the list.
Daily branded content poster Relevant24 becomes part of the Starcom MediaVest Group.
Give the gift of simplicity this holiday season.