Holding company Interpublic Group reported revenue of $6.5 billion for full-year 2010, a 7% organic growth increase compared with 2009. Net income for 2010 grew by 96.1% compared with the previous year to $281.2 million. IPG's marketing services contributed 42% of the holding company's total revenue last year.
What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)
Social data can improve a brand's bottom line and customer relationships. Just ask brands Infiniti and Diamond Nexus.
Here are three must-have data sets that every marketer should include in his or her email strategy.