QXL.com Buys Ricardo.de to Form Europe's Largest Online Auctioneer

Share this article:
U.K.-based QXL.com yesterday bought Ricardo.de, a German consumer-to-consumer and business-to-consumer online auction service, for $1 billion in stock, creating Europe's largest Internet auctioneer, according to reports.


The new operation will be called QXL Ricardo and will have 1.17 million registered users.


In addition to Germany, the company will operate in the Netherlands, Switzerland and the United States. It also operates a business-to-business Web site only in Germany.


QXL operates online auction sites in nine languages across Europe.
Share this article:
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Is the Next Mobile Already at Hand?

Is the Next Mobile Already at Hand?

Researchers quibble about just how big the Internet of Things is going to be, but a new report says it's going to be huge and that marketers need to pay ...

Sony Brings Data to Outdoor Advertising

Sony Brings Data to Outdoor Advertising

Norwegian moviegoers got front-row seats when Sony took dynamic digital ads off the Web and into theaters.

Ramp Introduces Video Platform for Marketers

Ramp Introduces Video Platform for Marketers

The cloud-based platform syncs with marketing automation and capitalizes on user behavior to extend view times.