Quick Service Restaurants

I Want You to Want Me

I Want You to Want Me

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Hard Rock Café turns its loyalty program up to 11 with a global relaunch.

American Express offers card members deals on Seamless

American Express offers card members deals on Seamless

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American Express has partnered with Seamless, an e-commerce provider for restaurants, to offer discounts to members of American Express' Blue Savings Program, both companies said Dec. 8.

Taco Bell appoints Niccol head marketer

Taco Bell appoints Niccol head marketer

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Taco Bell Corp. has named Brian Niccol its chief marketing and innovation officer, said Taco Bell spokesperson Rob Poetsch via email on Oct. 14. Niccol starts on Oct. 24 with the Yum! Brands-owned company.

Not Your Average Joe's grows e-mail club list with in-store mobile survey service

Not Your Average Joe's grows e-mail club list with in-store mobile survey service

Stephen Silverstein, CEO of Not Your Average Joe's restaurants, wanted a better, more comprehensive way to survey customers at the Massachusetts-based chain's 16 locations.

Frances Allen, CMO, Denny's

Frances Allen, CMO, Denny's

Kevin McKeefery talks with Frances Allen about Denny's "Always Open" marketing platform

DMNews talks with David Salyers, VP of marketing, Chick-fil-A

DMNews talks with David Salyers, VP of marketing, Chick-fil-A

David Salyers, VP of marketing for Chick-fil-A, explains why the company marketed its new Spicy Chicken Sandwich with an online reservation system, and how customers responded.

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