April 13, 2012
Although Google reported net income of $2.89 billion for the first quarter (Q1) of 2012, an increase from $1.80 billion for the same period last year, its cost-per-click (CPC) revenue decreased 12% in Q1 and 6% in Q4 2011 quarter-over-quarter.
Staples full-year 2011 sales increased 2% year-over-year to $25 billion, while net income grew approximately 12% to $985 million, the company said Feb. 29. Updates to the Staples.com website and the development of new mobile apps drove this growth, said Ronald Sargent, Staples's chairman and CEO in an investor's call.
Office Depot's annual sales declined 1.3% to $11.38 billion compared with last year, the company reported on Feb. 28.The office supplies retailer reported a net earnings increase of 307.1% to $95.7 million compared with last year, when the company reported a loss of $46.2 million. Operating expenses for 2011 were flat at $3.39 billion compared to last year.
What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)
Social data can improve a brand's bottom line and customer relationships. Just ask brands Infiniti and Diamond Nexus.
Here are three must-have data sets that every marketer should include in his or her email strategy.
