Quaero, NetReflector Strike Strategic Partnership

Share this article:
Quaero Corp., Charlotte, NC, and NetReflector, Inc., Seattle, announced a partnership yesterday involving the integration of NetReflector's customer satisfaction and loyalty measurement capabilities into Quaero SpringBoard's hosted relationship marketing service.


SpringBoard is a Web-accessed, hosted relationship marketing service that provides business managers and marketing teams with a solution to manage customer and prospect information and execute marketing programs. NetReflector assesses the satisfaction and loyalty of a company's target audience.


The partnership between Quaero and NetReflector services clients in the hospitality and retail industries.


Share this article:
close

Next Article in Data/Analytics

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

SAP Ramps Up Canadian Cloud Investment

SAP Ramps Up Canadian Cloud Investment

It's one of 16 new data centers the software company will open this year to meet a 39% increase in demand for cloud services.

Top 5 Spending and Investment Insights from Marketers

Top 5 Spending and Investment Insights from Marketers

Confidence in data-driven marketing led marketers to set high Q1 2014 goals.

MeritDirect Introduces Predictive Marketing Suite

MeritDirect Introduces Predictive Marketing Suite

New solutions include next logical product and customer lookalike modeling. The long-time direct marketing player announces it will open a San Jose office in September.