Quadstone Announces Transactionhouse

Quadstone Limited, Boston, announced that its customer relationship enhancement tool, Transactionhouse, is now available. According to Quadstone, the service provides access to information on the day-to-day behavior of customers.


Transactionhouse puts transactional data in the correct form for customer segmentation and analysis, and then captures the results of the analysis and uses them for customer management. The service also allows the behavior models created by marketing analysts to be reused and updated according to new information. Transactionhouse for NT Servers will be released in July. Pricing starts at $70,000 for data sets of up to one million customers.


Call 617/753-7393.
close

Next Article in Database Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

KBM Group

KBM Group

KBM Group transforms marketing efforts into mutually beneficial customer conversations through data-driven insights. ...

More in Database Marketing

IBM Scoops Dannon for Big Data

IBM Scoops Dannon for Big Data

Yogurt purveyor Dannon is using IBM's cloud-based predictive analytics to enhance its forecasting abilities.

B2B Marketers Need to Move Beyond Demographics

B2B Marketers Need to Move Beyond Demographics

Leveraging Big Data for better prospecting and improved conversion rates.

13 Insights Into DNT Issues

13 Insights Into DNT Issues

Proposed do-not-track regulations will indeed harm the Adv/DDM industry.