Quadstone Announces Transactionhouse

Share this article:
Quadstone Limited, Boston, announced that its customer relationship enhancement tool, Transactionhouse, is now available. According to Quadstone, the service provides access to information on the day-to-day behavior of customers.


Transactionhouse puts transactional data in the correct form for customer segmentation and analysis, and then captures the results of the analysis and uses them for customer management. The service also allows the behavior models created by marketing analysts to be reused and updated according to new information. Transactionhouse for NT Servers will be released in July. Pricing starts at $70,000 for data sets of up to one million customers.


Call 617/753-7393.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Data/Analytics

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

MeritDirect Opens San Jose Office

MeritDirect Opens San Jose Office

A force in direct mail, the company looks to expand its digital data services with a footprint in Silicon Valley.

Neustar Decides to Hand Data Over to its Clients

Neustar Decides to Hand Data Over to its ...

AK Media Insights Pro turns data over to marketers to create business-specific aggregations, integrate offline efforts, and probe deeper into their sales funnels.

Arthur Hughes, Who Wrote the Book on Database Marketing, Dies at 86

Arthur Hughes, Who Wrote the Book on Database ...

First published in the early days of the Web, Arthur Middleton Hughes's Strategic Database Marketing remains a bible for direct marketers.