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Imaginative Content Marketing at Work

GE's Fallonventions premiered on The Tonight Show Starring Jimmy Fallon in February to rave reviews—and nearly 400,000 subsequent YouTube views.

The Cultural Rhapsody

The Cultural Rhapsody

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Author Debra Kaye gives marketers a crash course in cultural strategy

Q&A: Phil Fernandez, CEO, Marketo

Q&A: Phil Fernandez, CEO, Marketo

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Marketo CEO Phil Fernandez answers our questions about the future of marketing.

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