Promotions.com Inks Agreement With FreeShop
The companies said the one-year agreement is worth an unspecified seven-figure sum for Promotions.com and is expected to bring in approximately 1.5 million customers to FreeShop.
The company relied on digital to get its growing children's apparel brand off of the ground.
Pandora, meanwhile, attracts more user time but far fewer digital advertisng dollars, says a study.
Robert Thomson warns the EU that an antitrust deal with Google will lead to a decrease in competitive options for marketers and an increase in piracy.