Product Launch

News Byte: Lenovo's Newest Product Engineer is Ashton Kutcher

News Byte: Lenovo's Newest Product Engineer is Ashton Kutcher

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World's biggest seller of PCs introduces new celeb employee and new tablet on the same day.

Marketing News Bytes: June 20, 2013

Marketing News Bytes: June 20, 2013

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Updates on companies, products, and people

Marketing News Bytes: June 13, 2013

Marketing News Bytes: June 13, 2013

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Updates on companies, products, and people

Marketo Launches Customer Engagement Engine

Marketo Launches Customer Engagement Engine

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The marketing automation vendor has announced the launch of its new customer engagement software, Customer Engagement Engine.

Social Insight Built to Order

Social Insight Built to Order

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Lassen Innovation uses business savvy and VoC to create an educational toy designed with an ear to social chatter.

Marketing News Bytes: January 11, 2013

Marketing News Bytes: January 11, 2013

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Updates on companies, products, and people

A public square for marketers

A public square for marketers

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Marketo reveals a new gathering place for marketers to share their best tactics.

Adobe promotes marketing platform unification

Adobe promotes marketing platform unification

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Adobe reveals product updates designed to help marketers boost campaigns in terms of social, search, and display.

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Featured Articles

Turning Big Data Into Smart Data

Turning Big Data Into Smart Data

It doesn't matter how much data you have if you don't integrate your data sets, says market researcher Matthias Hartmann.

5 Reasons to Rethink Radio Right Now

5 Reasons to Rethink Radio Right Now

Radio version 2014 delivers an exciting palette of marketing tools to make the medium of sound more effective for direct response advertisers.

Brands Have Lost Control, and It's OK

Brands Have Lost Control, and It's OK

How marketers can navigate the new customer engagement era.