Proceed Uses AdGooroo Tools for Clients

Share this article:
Chicago interactive agency Proceed Interactive added AdGooroo's marketing intelligence tools to its suite of technology offerings.


Using AdGooroo, Proceed can help clients evaluate the marketing environment with tools such as keyword metrics, market share data and access to rivals' ad archives and keywords.


Also, clients can see whether rivals are bidding on their trademarks, a hot-button issue.


AdGooroo, Chicago, is a competitive intelligence service for paid search advertisers.


Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

News Byte: Javelin Marketing Appoints Damron CMO

News Byte: Javelin Marketing Appoints Damron CMO

Longtime agency pro brings extensive healthcare industry experience to the agency.

John Wanamaker Is Dead, Long Live the CMO

John Wanamaker Is Dead, Long Live the CMO

A century-old motto isn't—and shouldn't be—relevant today. CMOs need to get with the times and put their customer knowledge to good use.

Unleashing the True Power of the Customer

Unleashing the True Power of the Customer

Retailers who harness customer loyalty program data can create a customer-centric competitive advantage.