For the past two years IKEA has been on a mission to take its catalog from the coffee table to the tablet with an engaging interactive app.
Two longtime marketers weigh in on whether or not brands should keep print catalogs in their marketing mix.
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Retailers' Thanksgiving Day sales pitches came in heavy via email.
Key passages from the mailing industry's anti-exigency appeal to the Postal Regulatory Commission.
The fast casual restaurant chain relies on digital to drive in-store traffic and sales for its seasonal menu.