Prime Acquires Pixel Factory

Share this article:
Prime Companies Inc., San Francisco, signed a letter of intent last week to acquire Pixel Factory Inc., Orlando, FL, a producer of Internet, film and video productions, in a deal valued at more than $1 million. Prime, which made the move based on its belief that the Internet and direct marketing industries are converging, wants Pixel's skills in managing complex Internet projects. Prime plans to build an international business-to-business direct marketing database network, a task it has carried out largely through joint ventures with Internet and telecommunications firms. Pixel has produced work for AT&T Corp., Walt Disney Co., General Electric Co. and Universal Studios, among others.
Share this article:
close

Next Article in Data/Analytics

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

SAP Ramps Up Canadian Cloud Investment

SAP Ramps Up Canadian Cloud Investment

It's one of 16 new data centers the software company will open this year to meet a 39% increase in demand for cloud services.

Top 5 Spending and Investment Insights from Marketers

Top 5 Spending and Investment Insights from Marketers

Confidence in data-driven marketing led marketers to set high Q1 2014 goals.

MeritDirect Introduces Predictive Marketing Suite

MeritDirect Introduces Predictive Marketing Suite

New solutions include next logical product and customer lookalike modeling. The long-time direct marketing player announces it will open a San Jose office in September.