Priceline Reaches 200,000 Mark in New York City
The e-commerce service is adding 15,000 members per-week, according to the company. Approximately 85 percent of users are repeat users according to an independent survey, WebHouse said.
Overall Internet ad revenues escalate by 15% to $23 billion, also fueled by increased activity in social media and video.
There are five reasons elite marketers trounce the competition: testing, targeting, spending, mobilizing, and democratizing.
Ads purchased programmatically will double this year to $10 billion, and then again to $20 billion in 2016, a new study forecasts.