PRC

Yes, Direct Mailers, There Is a Santa Claus. No Rate Increase This January.

Yes, Direct Mailers, There Is a Santa Claus. No Rate Increase This January.

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Ever since 2006, direct mailers have become accustomed to planning for a January hike in Standard Mail rates.

Load Leveling Forces Mailers To Rethink Delivery Dates

Load Leveling Forces Mailers To Rethink Delivery Dates

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Load leveling aims to reduce overtime hours and promote safety for late-working letter carriers by spreading out the heavy volume of standard mail over the entire week.

Direct Mail's Dynamic Duo Gird for a Fight on the Senate Floor

Direct Mail's Dynamic Duo Gird for a Fight on the Senate Floor

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The postal exigency saga continues. Direct Marketing News Senior Editor Al Urbanski breaks it down for you.

Help Out the USPS—and Yourself—by Amping Up Your Direct Mail

Help Out the USPS—and Yourself—by Amping Up Your Direct Mail

Direct mail is far from obsolete, and investing in it could save the USPS.

PRC: USPS Presort Discount Too Generous

PRC: USPS Presort Discount Too Generous

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A federal court denied the USPS's petition to review the PRC's claim that the former's discount for presorted mail is excessive.

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Founded in September 2009, Stirista is an integrated marketing agency that specializes in ...