Peachtree Data acquires DSF2 license from USPS

Share this content:

Data service provider Peachtree Data has acquired a DSF2 license from the U.S. Postal Service.

The DSF2 file (Delivery Sequence File Second Generation) is a USPS service made available to mailers through nonexclusive license agreements with private companies. The DSF is a computerized file that contains all delivery point addresses serviced by the USPS, with the exception of general delivery. On the file, each delivery point is a separate record that conforms to all USPS addressing standards. Each record contains the ZIP+4 code, carrier route code, delivery sequence, delivery type, and seasonal delivery information.

The nonexclusive licensees offer this service to the mailing industry by comparing a mailer's address list against the DSF using USPS-approved Coding Accuracy Support System address-matching software. The results of a match or no-match situation are conveyed via a series of footnote codes.

With access to the USPS DSF 2 data, Duluth, GA-based Peachtree Data said it is able to gain valuable insight into every delivery point served by the USPS. Databases can be validated against the DSF 2 data to identity invalid and undeliverable addresses. Additional address level attributes obtained from the DSF 2 product can help mailers make better decisions about which records to omit from a mail campaign. For example, mailers can identify addresses that are vacant, seasonal or destined for an educational/college campus.

The DSF 2 product also gives users the opportunity to qualify for lower postage rates. During DSF 2 processing the mailing list is arranged in the USPS delivery-sequence. This allows some mailers to take advantage of lower postage rates by qualifying at the high density or saturation rates.

Loading links....

Sign up to our newsletters

Company of the Week

Since 1985, Melissa Data has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa Data offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

DMN's Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here