New In-Flight Publication for NBC Fall Shows

Share this content:

Custom publisher Pace Communications will partner with NBC Universal to produce a publication about NBC's new fall programming.

The special is an effort to target the 80 percent of people who read free in-flight publications from airlines while traveling. The name of the publication was not disclosed.

The title will be featured in the September issue of magazines that Pace produces for United Airlines' Hemispheres, Delta Air Lines' Delta Sky and the U.S. Airways Magazine.

Interviews with show creators and cast members, as well as program synopses, will be included in the publication. The shows that will be profiled include "Studio 60 on the Sunset Strip," "Heroes," "Friday Night Lights," "Kidnapped," "Twenty Good Years" and "30 Rock."

Loading links....

Sign up to our newsletters

Company of the Week

We recently were named B2B Magazine's Direct Marketing Agency of the Year, and with good reason: We make real, measureable, positive change happen for our clients. A full-service agency founded in 1974, Bader Rutter expertly helps you get the right message to the right audience at the right time through the right channels. As we engage our clients' audiences along their journey, direct marketing (email, direct mail, phone, SMS) and behavioral marketing (SEM, retargeting, contextual) channels deliver information relevant to the needs of each stage. We are experts at implementing and leveraging marketing technologies such as CRM and marketing automation in order to synchronize sales and marketing communications. Our team of architects and activators plan, execute, measure and adjust in real time to ensure the strategy is working as needed and change things if it's not.

Find out more here »

DMN's Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here