Hoover's Enriches Family Tree, International Data

Share this content:
Hoover's Inc., Austin, TX, a D&B company, said yesterday that it enhanced its Family Tree Viewer corporate linkage tool and added coverage of international companies for subscribers to www.hoovers.com.


The Family Tree Viewer enhancements include 10 times more family trees, raising the total to 500,000 for Hoover's Pro Premium subscribers. In addition, the tool now includes information from the D&B database.


Hoover's also increased coverage of international firms by adding 1.2 million records on Canadian companies, raising its North American company record total to 14.2 million. Its United Kingdom coverage now includes 2.2 million companies and 2 million decision makers, and Hoover's tripled its coverage to 290,000 global firms in other regions.


Kristen Bremner covers list news, insert media, privacy and fundraising for DM News and DMNews.com. To keep up with the latest developments in these areas, subscribe to our daily and weekly e-mail newsletters by visiting www.dmnews.com/newsletters
Loading links....

Sign up to our newsletters

Company of the Week

Since 1985, Melissa Data has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa Data offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

DMN's Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here