Dean Tomasula, Senior Editor
February 28, 2001
FloNetwork, impiric to Offer E-Mail in Southeast Asia
E-mail marketing technology provider FloNetwork Inc., Toronto, and marketing firm impiric, yesterday declared a partnership to deliver permission-based e-mail in Singapore, East Asia and China.
Financial terms of the deal were not disclosed.
Under the terms of the alliance, impiric Asia will offer FloNetwork's permission-based eMessaging services to its clients. Formerly known as Wunderman Cato Johnson, impiric is a wholly-owned subsidiary of Young & Rubicam Inc.
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