Postal regulation vs. mailer incentives
Cary H. Baer
March 01 2007
The postal reform legislation passed by Congress in the early morning
hours this past December provides the U.S. Postal Service with many
opportunities. But it is going to have to change its methods of
operation to realize those opportunities.
Senior postal management is well aware of the need for change.
Perhaps the biggest obstacle will be at postal headquarters itself.
For an organization that was highly regulated and often responded to
opportunities by issuing its own detailed regulations, deregulation,
albeit as modest as it will be, will not be accepted easily.
Often the biggest stimulus for change can be a small group within an
organization. In the postal service's case, that group may well be
those charged with the responsibility for working with the mailing
industry to develop negotiated service agreements (NSAs).
This group, within the marketing department, has proposed to the
Postal R
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