Post Communications Launches Ad Campaign

Share this article:
Andover, MA-based Netcentives' Post Communications subsidiary yesterday launched a $1.1 million print and outdoor advertising campaign that markets the Internet economy and business publications.


The customized e-mail marketing services provider expects the campaign, developed by the Croxton Design firm in the San Francisco Bay area, to increase brand awareness and said the advertisements illustrate the importance of understanding customers' preferences and behavior.
Share this article:
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Is the Next Mobile Already at Hand?

Is the Next Mobile Already at Hand?

Researchers quibble about just how big the Internet of Things is going to be, but a new report says it's going to be huge and that marketers need to pay ...

Sony Brings Data to Outdoor Advertising

Sony Brings Data to Outdoor Advertising

Norwegian moviegoers got front-row seats when Sony took dynamic digital ads off the Web and into theaters.

Ramp Introduces Video Platform for Marketers

Ramp Introduces Video Platform for Marketers

The cloud-based platform syncs with marketing automation and capitalizes on user behavior to extend view times.