@plan.inc. Launches E-Tailgraphics

Share this article:
Stamford, CT-based @plan.inc, an online business-to-business exchange for optimizing online advertising and merchandising strategies, yesterday launched its E-Tailgraphics system. The system assists market researchers in the categories of automotive, travel and general merchandise. It comprises four modules: Market Performance Evaluator, E-Tail Segment Ranker, Customer Performance Evaluator and Market Segment Profiler.


Each quarter the system will be updated from a sample of 15,000 active online shoppers in the automotive, travel, and general merchandise sectors. This will give subscribing online e-tailers the ability to track their progress over time on measures of performance and allow them to assess how their performance stacks up with that of their competitors.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

Hawk Search Widens its Global Reach

Hawk Search Widens its Global Reach

Hawk Search's solution offers support for more than twice as many languages as other site search providers, according to the company.

Candidates Offer Change In The Form of Targeting

Candidates Offer Change In The Form of Targeting

A campaign for Ben Carson raised $2.8 million despite his lack of cooperation.

Target Names Retail Veteran Brian Cornell as CEO

Target Names Retail Veteran Brian Cornell as CEO

He leaves the top job at PepsiCo Foods to take the spot vacated by Greg Steinhafel in the aftermath of the data breach.