PlanetRx Launches Online Pharmacy

Share this article:
PlanetRx Inc., San Francisco, launched its online pharmacy service yesterday offering prescription-fulfillment services to all 50 states. The site (www.planetrx.com) lets customers create a personalized page called My Planet, which let them track their individual accounts and send confidential messages to pharmacists. The company will use the My Planet pages to notify customers about specific product promotions. PlanetRx last week also said it will be featured on sites operated by the Yahoo and E*Trade Internet companies. Other Internet alliances are expected to be revealed soon, the company said.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Hallmark Takes Baby Steps to a New Brand

Hallmark Takes Baby Steps to a New Brand

The company relied on digital to get its growing children's apparel brand off of the ground.

One Third of Americans' Social Media Time Is Spent on Facebook

One Third of Americans' Social Media Time Is ...

Pandora, meanwhile, attracts more user time but far fewer digital advertisng dollars, says a study.

News Corp. Chief Brands Google an 'Unaccountable Bureaucracy'

News Corp. Chief Brands Google an 'Unaccountable Bureaucracy'

Robert Thomson warns the EU that an antitrust deal with Google will lead to a decrease in competitive options for marketers and an increase in piracy.