Pitney Bowes Uses USAData Again for Mail Value Effort

Share this article:
USADATA renewed its partnership yesterday with Pitney Bowes on the Value of Mail campaign. The direct mail effort was launched last year to market Pitney Bowes' services to mailers.


USADATA, Stamford, CT, will provide lists and data services for the effort. In last year's campaign, Pitney Bowes offered free incentives, including a 15,000-name mailing list from USADATA as well as up to $1,000 in postage, envelopes and a direct mail toolkit to those who responded.


For this year, USADATA will have specialists ready to consult with Pitney Bowes customers responding to the campaign and claiming their free lists. USADATA also will provide its new List Profiler and List Maximizer products to Pitney Bowes clients, USADATA said.


Share this article:
close

Next Article in Data/Analytics

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

SAP Ramps Up Canadian Cloud Investment

SAP Ramps Up Canadian Cloud Investment

It's one of 16 new data centers the software company will open this year to meet a 39% increase in demand for cloud services.

Top 5 Spending and Investment Insights from Marketers

Top 5 Spending and Investment Insights from Marketers

Confidence in data-driven marketing led marketers to set high Q1 2014 goals.

MeritDirect Introduces Predictive Marketing Suite

MeritDirect Introduces Predictive Marketing Suite

New solutions include next logical product and customer lookalike modeling. The long-time direct marketing player announces it will open a San Jose office in September.