Pitney Bowes Integrates Web Portal

Share this article:
PitneyBowes.com said yesterday that it is using BroadVision's e-business software to provide its 250,000 worldwide customers with a single point of interaction for information, transactions, communication and support.


The BroadVision-powered Web site also is geared to react to sudden traffic spikes. The recent postage rate hike, for instance, found PitneyBowes.com servicing 130,000 visitors per day instead of 25,000. PitneyBowes.com provides integrated mail, messaging and document management.


"With the recent postal rate change and the peak volume of traffic it generated, we had concerns about our site performance," said J.J. Kennedy, director of Web strategy and development at Pitney Bowes. "Broadvision's on-site technicians and its suite of e-business solutions provided us with the scalability and flexibility we needed for the site to run seamlessly."


Pitney Bowes Inc., Stamford, CT, serves more than 2 million businesses in about 130 countries. BroadVision, Redwood City, CA, develops e-commerce applications for more than 1,100 customers.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Customer Identity in the Digital Age

Customer Identity in the Digital Age

Industry experts explore the value in a person's cyber identity for marketers.

Epsilon Rebrands as End-to-End Marketing Solution

Epsilon Rebrands as End-to-End Marketing Solution

The goal is to flame the perception that technology and creativity live under one roof at the company, says President Andy Frawley.

Mobile Spend Vaults 76 Percent in First Half, IAB Reports

Mobile Spend Vaults 76 Percent in First Half, ...

Overall Internet ad revenues escalate by 15% to $23 billion, also fueled by increased activity in social media and video.