People love taking and sharing photos. Enter photo-marketing social media company Pongr.
Iconic ice cream purveyor Ben & Jerry's gave its fans sweet, personal rewards with its global "Capture Euphoria" campaign.
Wellington brand Hunter Boots and agency We Are Social had a way to keep people's spirits up in gloomy weather: a social campaign called "Together Through Any Weather."
More and more brands are turning to stock imagery to keep their social posts lively.
Yahoo has named Kathy Savitt, the founder of social commerce startup Lockerz, as its CMO.
Most experts see Facebook's billion dollar acquisition of Instagram in April as defensive and overpriced.
Facebook announced it reached an agreement April 9 to acquire Instagram, a popular mobile photo sharing app, for $1 billion in cash and stock.
Company of the week
R2C creates, produces, distributes and measures messages that inspire and compel consumers to do something with a brand to drive commercial advantage. The full-service advertising agency specializes in creative, production, media, analytics and performance.
What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)
Social data can improve a brand's bottom line and customer relationships. Just ask brands Infiniti and Diamond Nexus.
Here are three must-have data sets that every marketer should include in his or her email strategy.