At Engage 2018, Socialbakers announces new products, and insists that social is "here to stay"
Welcome to our weekly column about all things marketing tech and ops
Data, personalization, and Amazon all hot topics
The psychology of personalization
The footwear retailer sent targeted versions of two direct mail pieces to see which one would outperform
A rundown of what they are, why they matter, and how to build them.
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