Personally Identifiable Information
Industry experts explore the value in a person's cyber identity for marketers.
Location-based services that depend upon intimate knowledge of customers' whereabouts give some customers pause.
A recent report from Proofpoint, an email security supplier, found 35% of US companies investigated a suspected email leak of confidential or proprietary information in the past 12 months.
Company of the Week
Better relationships. Better ROI.
Founded in 1985, and voted among the nation's top direct marketing agencies, Anderson Direct & Digital extends brands, grows businesses and delivers superior ROI through scientific customer insights, and by fully integrating direct mail, email, online, search, print, social, mobile marketing and more. We provide world-class agency and production services—all from our Southern California facility.
Better relationships. Better ROI. Founded in 1985, and voted among the nation’s ...