Perry Simpson

Perry Simpson

Digital Content Coordinator

“Perry Simpson is a contributing writer with Direct Marketing News. He focuses on industry news, direct marketing trends, and Q&As. Previously, Perry freelanced professionally for music and hip-hop publications such as magazine Birthplace Magazine and HotNewHipHop.com. Perry holds a B.A. in Journalism from the University of Cincinnati.”

Most Recent Articles by Perry Simpson

Rising Stars Dish on What's New and Next in Marketing

Rising Stars Dish on What's New and Next in Marketing

Winners of the 2015 Marketing EDGE Rising Star awards expound on the challenges of modern marketing, and what it takes to succeed.

Marketers Share Their Social Side at the 2015 Marketing Hall of Femme

Marketers Share Their Social Side at the 2015 Marketing Hall of Femme

Guests of the Direct Marketing News 2015 MHoF had much to say about what inspired them most during the poignant awards ceremony.

Preparing for the Mini-Mobile Wave

Preparing for the Mini-Mobile Wave

Apple's foray into wearables may catalyze the next phase of mobile. Here are a few ways to prepare.

When Women Thrive, Businesses Win

When Women Thrive, Businesses Win

2015 Marketing Hall of Femme honorees hosted a Twitter chat on women and leadership. Here's what some of the leading women had to say about female empowerment.

Superlative Marketing Lessons From 10 Notable Brands

Superlative Marketing Lessons From 10 Notable Brands

What do Coca-Cola, Petco, and Verizon have in common? Not-so-secret success strategies that marketers from any brand can learn from.

More Articles by Perry Simpson

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SK&A is a leading provider of U.S. healthcare information solutions and databases. As ...