Perry Simpson

Perry Simpson

Digital Content Coordinator

“Perry Simpson is the Digital Content Coordinator at Direct Marketing News, and manages Web and social media content for the brand. He also chronicles the convergence of digital and direct marketing with regular editorial output. In his spare time, Perry freelances for music and hip-hop publications such as magazine Birthplace Magazine, HotNewHipHop.com, and Under the Radar. Perry holds a B.A. in Journalism from the University of Cincinnati.”

Most Recent Articles by Perry Simpson

How Meta.

How Meta.

We met with NewsCred to discuss what happens when branded content intersects with the newsroom.

Answering 3 Key Questions About Video

Answering 3 Key Questions About Video

Many marketers know they need video, but the how's and why's can be a bit ambiguous. Here's how marketers can unravel some of the mystery of video marketing.

3 Tips For Non-Political Marketing During the Presidential Elections

3 Tips For Non-Political Marketing During the Presidential Elections

Digital marketing has changed in the four years since the last presidential election. Marketers should prepare extra competition for eyeballs as early as possible.

3 Truths About Millennials and Gaming

3 Truths About Millennials and Gaming

With gaming now mainstream, there are a few general insights marketers need to know before courting the elusive millennial gamer.

Subway Goes Viral for All the Wrong Reasons

Subway Goes Viral for All the Wrong Reasons

As its famous spokesman comes under fire, the sub shop goes into full crisis control.

More Articles by Perry Simpson

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SK&A is a leading provider of U.S. healthcare information solutions and databases. As ...