Perry Simpson

Perry Simpson

Digital Content Coordinator

“Perry Simpson is the Digital Content Coordinator at Direct Marketing News, and manages Web and social media content for the brand. He also chronicles the convergence of digital and direct marketing with regular editorial output. In his spare time, Perry freelances for music and hip-hop publications such as magazine Birthplace Magazine, HotNewHipHop.com, and Under the Radar. Perry holds a B.A. in Journalism from the University of Cincinnati.”

Most Recent Articles by Perry Simpson

Examining the Cost of Customer Acquisition in the Age of Walled Gardens

Examining the Cost of Customer Acquisition in the Age of Walled Gardens

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With costs rising, marketers face choice between cheaper paths through walled gardens or building out their own profiles at a larger cost.

David's Bridal and Pinterest Want You To Be Your Own Bride

David's Bridal and Pinterest Want You To Be Your Own Bride

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The popular wedding brand teams with one of the most popular visual platforms to drive organic engagement.

Meet the Marketer: Daniel Rodriguez

Meet the Marketer: Daniel Rodriguez

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Daniel Rodriguez went from a team of himself, to 20 in almost no time. Here's his story.

Google Conference Aims to Amp Up Amp Initiative

Google Conference Aims to Amp Up Amp Initiative

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Google's first Amp conference celebrates the industry-wide goal toward a faster mobile web.

One on One: Why Eliminating Ad Fraud is Possible with Michael Tiffany

One on One: Why Eliminating Ad Fraud is Possible with Michael Tiffany

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Tiffany, an expert white hat hacker, dishes on the looming demise of ad fraud, and what it means for the status quo.

More Articles by Perry Simpson

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Company of the Week

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Find out more here »

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