Perry Simpson

Perry Simpson

Digital Content Coordinator

“Perry Simpson is a contributing writer with Direct Marketing News. He focuses on industry news, direct marketing trends, and Q&As. Previously, Perry freelanced professionally for music and hip-hop publications such as magazine Birthplace Magazine and HotNewHipHop.com. Perry holds a B.A. in Journalism from the University of Cincinnati.”

Most Recent Articles by Perry Simpson

Three Ways Collaboration Catalyzes Omnichannel Marketing

Three Ways Collaboration Catalyzes Omnichannel Marketing

If there's more talk about marketing than there is action delivering it, collaboration may be lacking.

SXSW Reveals the Latest in Music, Film, Art—and Marketing

SXSW Reveals the Latest in Music, Film, Art—and Marketing

Marketers love South by Southwest as much as anyone—maybe more.

The Phablet Is Here to Stay

The Phablet Is Here to Stay

Here's what marketers should do about it.

Context Is the New Black [Video]

Context Is the New Black [Video]

The data is there. It's time to put it to use.

Apple Ignites the Web (Again) With the Apple Watch

Apple Ignites the Web (Again) With the Apple Watch

Because mobile isn't complicated enough.

More Articles by Perry Simpson

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As the leading source for direct marketing youth data, ASL Marketing connects your ...