May 14, 2013
New marketing chiefs at Leap Wireless, PacketVideo, Simply Hired, Samford University, and NBBJ.
May 08, 2013
New marketing chiefs at Cigna, Medidata, Breeders' Cup, and Q3030 Networks.
April 09, 2013
New marketing chiefs at Dockers, Davis + Henderson, Crocs, BAM, and the Association of Surfing Professionals.
April 02, 2013
New marketing chiefs at Jenny Craig, Forbes, Shadow Beverages, VML, and BrightTag.
March 26, 2013
New marketing chiefs at Harman, ValueClick, Island Outpost, Resonate, and Madison Logic.
March 19, 2013
New marketing chiefs are installed at Starbucks, Kimberly-Clark, and The Jones Group.
March 13, 2013
Gunther Schumacher, named president of customer engagement agency OgilvyOne Worldwide. The appointment is in addition to his current role as company COO.
March 12, 2013
New marketing chiefs take the helm at SGI, Summer Infant, A.T. Kearney, and others. Meanwhile, CMOs at PepsiCo and VMware vacate their positions.
March 05, 2013
New marketing chiefs take the helm at Triathlon Corp., Zipcar, and Ubiquiti, among others.
February 28, 2013
Updates on companies, products, and people.
February 25, 2013
The former GM of Microsoft Dynamics CRM looks to expand the global presence of this marketing automation company.
February 22, 2013
Updates on companies, products, and people
February 15, 2013
Updates on companies, products, and people
January 31, 2013
Updates on companies, products, and people in marketing, including a ruling from the FTC and 2013 predictions from the National Retail Federation.
January 29, 2013
New marketing chiefs at Assurance, QlikTech, and Nuix are among those recently appointed to the CMO position.
January 25, 2013
Updates on companies, products, and people in marketing.
October 01, 2012
A great agency culture is more than Mustache Wednesdays. It's about getting and down and dirty, in a good way.
April 05, 2012
The Mobile Marketing Association (MMA) has appointed Google's VP of display advertising Neal Mohan to its global board of directors, said John Bianchi, MMA's communications director.
Company of the weekR2C GroupR2C creates, produces, distributes and measures messages that inspire and compel consumers to do something with a brand to drive commercial advantage. The full-service advertising agency specializes in creative, production, media, analytics and performance. |
What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)
Social data can improve a brand's bottom line and customer relationships. Just ask brands Infiniti and Diamond Nexus.
Here are three must-have data sets that every marketer should include in his or her email strategy.