Patrina Names KPC Greenstone/Roberts to Account

Share this article:
Patrina Corp. has named KPC Greenstone/Roberts, St. Louis, as its agency of record in a bid to boost awareness of its digital archival services.


The agency will handle advertising, public relations, Web development and allied services for Patrina. KPC's New York office will handle the account.


Founded in 1993, Patrina, New York, claims to offer digital conversion, storage and retrieval of archived business data through the Internet in an unalterable and regulatory-compliant format. Patrina serves the financial brokerage, temporary staffing, retail and assorted paper-laden, transaction-oriented markets.


Share this article:
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Microsoft Set to Overtake Yahoo in Ad Revenues

Microsoft Set to Overtake Yahoo in Ad Revenues

Marissa Mayer can take credit for reversing ad declines. Still, her company will fall out of digital's Top 3 by year's end, according to eMarketer.

Oracle Announces Enhancements to its Marketing Cloud

Oracle Announces Enhancements to its Marketing Cloud

It continues to integrate functionalities from BlueKai, Responsys, and Eloqua.

In the Age of Storytelling, Is the CTA Still Viable?

In the Age of Storytelling, Is the CTA ...

Marketers have always put calls-to-action in messaging, but research suggests that sequenced ads may be more effective.