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Marketing News Bytes: May 30, 2013

Marketing News Bytes: May 30, 2013

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Updates on companies, products, and people.

Microsoft buys 800+ AOL patents for $1 billion

Microsoft buys 800+ AOL patents for $1 billion

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AOL's shares shot up roughly 37% following reports on April 9 that the ink is drying on a deal to sell Microsoft Corp. more than 800 patents for $1.056 billion, AOL confirmed to Direct Marketing News.

Marketers mum on Android patent lawsuit

Marketers mum on Android patent lawsuit

Although Oracle's lawsuit against Google for infringing on Java patents to develop the Android operating system has the potential to drive up costs for marketers who use the platform, most are keeping their concerns to themselves as the litigious saga continues.

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As the leading source for direct marketing youth data, ASL Marketing connects your ...