Paper Costs

Forget W.B. Mason, I want Dunder-Mifflin

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If you're like me, you want your copy paper to come with a side of misogyny, sold by a Pennsylvanian beet farmer with a bad attitude. You want a watermark that clearly shows a mouse and a duck having a bit too much lurid interspecies fun.

Print stages a comeback

Print stages a comeback

The printing industry's newfound creativity has recaptured marketers looking for impact as it races to compete against its digital brethren

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Featured Articles

Delivered: Fitness Postcards

Delivered: Fitness Postcards

What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)

Liking Social Data

Liking Social Data

Social data can improve a brand's bottom line and customer relationships. Just ask brands Infiniti and Diamond Nexus.

Everyday Email Essentials

Everyday Email Essentials

Here are three must-have data sets that every marketer should include in his or her email strategy.